Looking for a WordPress plugin for managing ads and helping you control them better? We understand that finding the right ad management plugin can be challenging for most beginners. That’s why, in this article, we will show you the best AdSense plugins for WordPress you need to try. We will be listing free, premium, and freemium products. So, keep reading the article to find your perfect choice.
But first, let’s have a look at Google Adsense and see how it works.
What is Google AdSense, and How Does It Work?
AdSense is an advertising program created and managed by Google. It is the #1 advertising network in the entire world. They started this program in 2003, and millions of people are still using it to make money as a publisher or get more leads as an advertiser. In addition, many professional bloggers already rely on their AdSense income for a living.
Google AdSense has an approval system. You need to have a YouTube channel or website for approval. If you plan to monetize your YouTube channel with Google Ads, you need to have 4000 watch hours in the past 12 months and 1000 subscribers in total. On the other hand, when you are planning to apply for Google AdSense with your blog/website, you need quality content and decent traffic.
They will go through every application manually to ensure the quality of the network. So, only blogs with the best content will get approval from the AdSense team. Once approved, you can start making money by placing ads.
They have multiple ad options. Some of them are:
- Text Ads
- Display Ads
- Matched Content
- Link Units
- Responsive Ads
and so on.
You can generate an ad code for each type from your AdSense dashboard. Once you have generated the ad code, you can place them on your site. Then, when someone clicks on it, you will generate revenue. The AdSense team added a great dashboard to the platform. So, if you need to see how many clicks/impressions or income you have generated, you can log in to the dashboard.
The minimum threshold of the network is $100. Therefore, if your generated income exceeds $100, they will send you to the linked bank account.
This is how Google AdSense works.
Why Should We Use AdSense Plugins in WordPress?
AdSense plugins for WordPress will help you optimize ad serving, placement, and revenue for your WordPress website. However, once you have generated an AdSense ad code, you must put it inside your WordPress site. Usually, with an HTML widget, you can display it in any of the available widget areas. But doing this manually can be challenging for most people. Also, this method has some limitations in ad placements and similar things.
But with an ad management plugin, you can place ads anywhere you need. In addition, the plugins will support multiple ad positions such as the sidebar, header, inside post content, after X paragraph, and so on. So, by using the ad management plugin, you can boost the clicks and impressions you are generating through AdSense.
More clicks and impressions will generate more revenue for you. Another advantage of using AdSense plugins for WordPress is the customization options. If you need to replace an ad with another one, that’s simple. Most ad management plugins come with ad scheduling features so you can choose a publishing and expiring time for an ad. Contrarily, if you choose the manual method, you must remove the ad code from the blog to disable the ad on the front end.
Some plugins will also help you to do geography tracking, visitor source tracking, and so on. So, based on the rules, you can display ads to the visitor. Another advantage of AdSense plugins is the ad block detection feature. We all know ad block users will not help in revenue generation. So, these plugins can detect users with ad blockers and do the necessary.
So, that was all about AdSense and why we need Adsense plugins to manage ads. Now let’s have a look at some of the best AdSense plugins for WordPress.
Best AdSense Plugins for WordPress
We have six solutions to help you with AdSense and WordPress integration. They are:
- Advanced Ads
- Quick AdSense
- Ads Pro Plugin
- Ad Inserter
We will explain the features of each plugin below so you can pick one according to your requirements. So, without any further ado, let’s get started.
1) Advanced Ads
One of the most popular features of Advanced Ads is ad scheduling. With this feature, you can choose when you need to display a specific ad and when you need to remove it from the site. In addition, you can select a time frame to display/remove the ad. This is an outstanding feature to have. In terms of website performance, Advanced Ads will work fine with caching. It can serve ads on the cached version of your website. This way, you do not need to add extra load to the web server every time.
The A/B testing is another helpful feature that will help you test multiple ad positions and sizes. You can have unlimited ads and tests with the plugin. This will ensure maximum revenue from your blog. On top of that, you can also monetize ad-block users. When the plugin detects ad-block users, the blog’s content will be locked. It’s only after the users disable the ad block feature they can continue reading through the content.
All in all, it is one of the most powerful AdSense plugins for WordPress.
- Ads Scheduling
- Mobile Ads
- Compatible with Caching
- Unlimited Ads
- Ad Block User Monetization
- A/B Testing
Advanced Ads is a premium WordPress plugin. You must spend €4.09 a month or €49 a year for a premium license. All subscriptions come with a 30-day money-back guarantee. So if you are not comfortable with the plugin, you can get a complete refund.
When your main priority is a lightweight AdSense plugin, go for AdSanity. It is a lightweight WordPress plugin that will not affect your website’s speed or performance. The main advantage of AdSanity is its pre-made add-ons. The development team created custom add-ons for the tool to enhance the features and integrations. Based on your requirement, you can purchase these add-ons from the store.
The team added a graphical stat section inside the plugin’s dashboard to know how the ad performs. In addition, the filtering option will help you see the ad performance based on a custom date range. With the help of hooks and filters, you can enhance the features of this plugin. For example, you can choose a time period for ads on the site. So after that period, the ad will be removed from the front end. Or, you can post it the usual way, which will not come up with a deadline.
If you need to use a custom CSS code to style your ads further, that’s possible too. Another advanced feature in the plugin is the user role ad visibility. The admin can choose which user role needs to see the ad and who doesn’t need to. This is useful if you have a membership website and need to promote something of your own product/service. Apart from that, the support team of AdSanity is helpful. You can raise a support ticket if you have any issues with the plugin. Then, within a business day, they will get back to you.
- Developer Friendly
- Multiple Display Options
- HTML5 Ready
- Custom Add-Ons
AdSanity is a premium solution. It will cost you $59 a year for the premium license. On the other hand, they have a lifetime subscription plan that will cost you $499 (a one-time fee).
AdRotate is yet another amazing AdSense plugin for WordPress that’s readily compatible with Gutenberg. AdRotate can be valuable to your WordPress blog if you prefer a simple-to-use plugin. The plugin is optimized for WordPress shortcodes. So, once you have created an ad widget inside the plugin’s settings, you can use the unique shortcode to display the ad. This can be useful if you need to show the ad inside a post or on any sidebar widget.
Another feature we loved in the plugin is the ads.txt editor. Ads.txt file is mandatory for some publishers like Google AdSense, Media.net, etc. Usually, if you need to edit the ads.txt file, you have to use an FTP client and edit it that way. However, with the ads.txt editing feature of AdRotate, you can modify the file from the WordPress dashboard.
Another thing we loved in the plugin is advertiser campaigns. If your advertiser needs to design a unique campaign for your site, they can easily design a campaign as per the requirements. Once they are done with it, you can review it and publish it on the site. This will save you a lot of time and effort. Moreover, if any ads expire, the plugin will notify you via email so you can keep everything under control and optimized.
- Works with Most Ad Partners
- Custom Click and Impression Tracking
- Gutenberg Blocks
- Advanced Error Checking
- Shortcode Optimized
- Ads.txt Editor
AdRotate is a freemium tool. With the free version, you can do all the essential ad management. However, you must choose the premium plan if you want more robust features. It starts at €39 for a single site.
4) Ads Pro Plugin
Ads Pro is one of the best-selling AdSense plugins for WordPress in the CodeCanyon marketplace. It comes with great features and was also created by one of the reputed developers in the market. Since it is a responsive WordPress plugin, there will be no issues on mobile devices, tablets, or desktops. All ad templates will work the way they should. The plugin also comes with a front-end panel. Using this, you can sell ad spots directly to third-party advertisers.
There are more than 20 ways to display the ad inside your WordPress site. You can test different positions and see which area will get more revenue for you. The latest update of the Ads Pro plugin comes with a detailed backend panel. You can see everything you need to know about how your ads perform, how many clicks and impressions they generate, and so on. For example, you can view the total amount of clicks/impressions or check the performance of individual ads.
By using custom hooks, you can add more features to the plugin. Moreover, the geographical targeting system will also help you filter traffic based on countries, states/provinces, cities, or zip codes and show custom ads. Finally, the tool is compatible with the popular page builder plugin Visual Composer. So, if you build custom page designs, the Ads Pro plugin can be integrated with the design.
- Geographical targeting
- Custom Hooks
- Multiple Display Options
- Custom Ad Templates
Ads Pro is a premium WordPress plugin sold through the CodeCanyon marketplace. This amazing AdSense plugin for WordPress will cost you $57 with lifetime updates and six months of support from the developer.
5) Quick AdSense
Next on our list of best AdSense plugins for WordPress is Quick AdSense. It is an easy-to-use solution for managing ads on your website. With the Quick AdSense plugin, you can display an ad wherever you need it. It can be inside a blog post, your right sidebar, or the website’s header section. In addition, with simple-to-use customization options, you can display AdSense ads all over your website without any technical knowledge.
Moreover, the plugin can also be used for displaying third-party ad networks, not just limited to Google AdSense. The Geotargeting and device targeting systems enable you to display an ad based on the country or a device. Moving on, by default, Google AdSense will only allow us to add three ads to a page. However, this plugin allows us to add a maximum of up to 10 ads.
On top of that, the visitor targeting system will help you display ads only to a particular group of people. The plugin will check the source of the visitor for this. If the visitor is coming from a source that is allowed by you, they will see the ads. It is an excellent feature to limit the ads to others.
- Flexible Ads Placement
- Simple UI
- Device Targeting
- Supports Multiple Ads
Quick AdSense is a free ad management plugin for WordPress. You can download it from the WordPress repository for free.
6) Ad Inserter
The last plugin to wrap up our list of best AdSense plugins for WordPress is Ad Inserter. It is a popular plugin that supports multiple display ad platforms like AdSense, Media.net, Amazon native shopping ads, and so on. You can also manage to add rotating ads with the plugin. The main advantage of Ad Inserter is the user interface. It has a friendly, tidy UI that will not confuse users.
To speed up the ad serving, they have a lazy loading feature combined with the plugin. So, when the user scrolls down to the specified ad area, the display ad will be shown. This will reduce the page size and HTTP requests sent to the server, saving page load time. Plus, the AMP (Accelerated Mobile Pages) feature can boost the speed of the website and its pages by reducing the page size. Ad Inserter supports AMP ads too. So you will not lose any revenue on AMP pages.
Another feature we loved is the click fraud protection and ad positions available. If someone wants to disable their AdSense account, they can easily click multiple times on the ad. And when Google checks it, it will be considered self-clicking, and the associated AdSense account will be banned. They will track the visitor’s cookies and IP address to prevent this from happening. This is a way more advanced feature.
Plus, they have multiple positions you can use to insert the display ads. You can select a display position from the dashboard according to your preferences.
- AMP Ads Compatible
- Click Fraud Protection
- Ad Scheduling
- Detailed Tracking
- WordPress Multisite Support
- Lazy Loading
Ad Inserter is a freemium product. The free version with limited features can be downloaded from the WordPress plugins repository. On the other hand, the premium version will cost you €20 for a personal license.
Conclusion – Best AdSense Plugins for WordPress
Once you have got approval from Google AdSense, you can start earning money from them. All you need to do is paste their custom ad codes. Google AdSense is one of the perfect ad networks in the world. Millions of publishers and advertisers meet there. So, by placing ads inside your site, you can make a decent amount of money (based on your traffic quality).
However, you need to consider using an ad management plugin if you need to make things simple. The main advantage of using a plugin is it will support most ad networks, not just Google AdSense. So if you are using any other display ad network combined with AdSense, there won’t be any issues. You can use a single plugin for both networks.
In this article, we have discussed the six best AdSense plugins for WordPress. But which one should you choose? Well, it depends.
If you’re looking for a power-packed ad management plugin, you must select Advanced Ads or Ad Inserter. Both plugins are the best and offer many powerful features for their customers. On the other hand, Quick AdSense is an easy-to-use solution. Therefore, Quick AdSense can be a good option if you do not need fancy features.
AdSanity and Ads Pro plugins are good options for developers. These plugins can be considered if you plan to choose a developer-friendly option. AdRotate is another simple plugin that will ensure maximum revenue from your ads. It is also compatible with Gutenberg, so it won’t cause any issues with your WordPress/WooCommerce installation.
We hope you have found the best AdSense plugins for WordPress that meet your requirements. If you did, please share this article with your friends. If you are interested in reading more content like this, you should check out our blog.
So, which plugin are you going to use? Or do you have any other recommendations? Let us know in the comments.
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